Precious Stones & An Adorable Pup: TOUS Brings Us Pure Bliss

  1. Begin Slideshow
    Tous-Opener

    88

    SHARES

    0 comments
    See All Slides

    We're not going to admit that we still sleep with our favorite teddy bear, but we will say that we prefer to keep him close by — even if that means he's strung around our necks. Enter TOUS, the jewelry line you love because of its refined elegance and, probably, its iconic little bear design.

    The Barcelona-based, family-run business has been going strong with ladies-who-lunch baubles since 1920, and this season's is as sweet as ever. We've got an early look at the label's June ad campaign, called "Bliss," which is shot by Mario Sorrenti and is inspired by "true happiness and a profound sense of well-being." And, clearly, TOUS knows, in our book, that means the love of an adorable puppy.

    Meet model Loulou Robert and her furry sidekick, Tito the Pom, who's totally the real-life version of our adorable stuffed animals. He's changing the landscape of modeling today by taking the focus away from the product and onto his face. And you know you love it.

    Photo: Courtesy of TOUS

    Begin Slideshow

MORE SLIDESHOWS


Shopping

The Under-The-Radar Collab About To Sell Out

We haven’t met a designer collaboration we didn’t like. So, ever since we first glimpsed Aldo Rise’s partnership with London-based Ostwald Helgason last Fashion Week, we’ve been eagerly awaiting the moment we can finally get our mits on the goods from the duo’s dive into the handbag-and-footwear realm. Well, the read


Shopping

Why We Love Proud Mary (Hint: Textiles, Not Tina)

We’ll never stop shopping at our favorite big-box stores. But, sometimes, it’s those smaller, hidden gems that feel infinitely more special. Combine that under-the-radar quality with an ethically sustainable business, and you have South Carolina-based Proud Mary — an e-boutique that works exclusively with artisans read