The Brazilian Blowout: Hollywood's Hottest Hair Treatment Revealed

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Brazil is known for producing insanely gorgeous supermodels, and a torturous waxing regime, but now there's another export that is making waves in the world of beauty: The Brazilian Blowout. The BB is a favorite of Hollywood stars like Nicole Richie and is quickly becoming one of the most sought-after syles in the beauty game. Thankfully, we have local hair hero and Brazilian Blowout-guru Liz Devin from L.A.'s The Andy LeCompte salon on speed dial, and she was happy to walk us through this totally buzz-worthy new tress treatment. First, your hair is washed with an anti-residue shampoo to open up the cuticles, the Braziliante solution (which contains no formaldehyde unlike other harsh chemical straightening solutions) is applied and the hair is blown dry and flat ironed. After a final rinse with a conditioning mask and a blow dry, you are good to go. Says Liz, "not only can clients wash their hair that day, but also you can also put it up in a ponytail and it won't make a dent in the newly straightened mane."And since the Brazilian Blowout lasts for up to 3 months, you won't find yourself slaving over a hot iron or blow dry to get a perfectly coifed head of hair, so go ahead and sleep in those few extra minutes—we promise, you'll never have a bad hair day again.
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The Brazilian Blowout begins at $375, The Andy LeCompte Salon, 616 N Almont Drive (at Melrose Avenue); 310-273-4100.
R29 DEAL:
We know you want a Brazilian Blowout but if you can't swing the high price tag, we can help! For one day only, Liz Devin is offering R29's L.A. readers a sweet discount on the Brazilian treatment. Just mention this article when you make your appointment today and you'll get 20% off the appointment.