Fresh Blues: The New Denim Line We're Loving

mcguiredenimBODYPhotography by: Darren Keith.
If you're the type of shopper that relies on the same brands over and over when it's time to buy a new pair of jeans, it's officially time to add some variety to your collection. You never know: You just might find softer, better-fitting blues that give you the Gisele-worthy legs your old reliable pair could never quite achieve. Enter McGuire, a brand-new denim line we can't wait to try out.
Advertisement
A Joe's Jeans and Gap alum, designer Marianne McDonald has created ultra-chic styles ranging from high-rise skinnies to boyish cropped pairs. McDonald compares denim to "something akin to good coffee or wine. At first it all tastes the same, but as you gain more knowledge and appreciation, you begin to become passionate about the elements that make it superior." Indeed, she's definitely created something superior if we have anything to say about it!
Advertisement

More from Designers

Anything Rihanna touches will be surrounded with buzz. It's true of her constantly sold-out Puma shoes, and it's also applicable to the runway component of...
On Tuesday evening, there was no escaping the huge neon letters — Y, S, L — suspended from a blue, white, and red crane, as the audience arrived for ...
This story was originally published on September 2, 2016. When we first spot a new item, our gut reaction is to connect it to a past decade's aesthetic: "...
Sewing, cutting, draping, steaming — though you might not know how to do these things yourself, you’d recognize most of the processes of creating an ...
There are currently plenty of brands touting custom embroidered or printed garb. But for Dresshirt, the personalization factor has been part of the ...
Though it's hard to imagine a time when more people read magazines than read articles on their phones, bloggers were still making pennies off banner ads (...
Carlton Banks, your moment as a fashion icon has come. On Wednesday, Miuccia Prada showed a collection that, at first glance, might not immediately remind ...
(Paid Content) Last week, Thakoon left convention behind when he presented his new collection at a scenic waterfront setting in Brooklyn, perfectly timed ...
While other luxury heritage brands are sticking to what they know (meaning the dated, one-season-out showing), Burberry is keeping up with the times — and ...
Since taking the helm at Gucci at the beginning of 2015, designer Alessandro Michele has singlehandedly transformed the fashion industry. He (like ...
You don't have to raise your hand if you're among the people who choose to take a break from Instagram during Fashion Week; we know you're out there, and ...
Last February, we were treated to a crayon-colored, upbeat disco for Ashish's, fall 2016 presentation. This season, however, Ashish Gupta took a more ...
I have been working in the fashion industry for just over eight years now, but I’ve spent the majority of my life being big. Even in my wildest fashion ...
J.W. Anderson's intimate show for spring/summer 2017 wasn't one for claustrophobes. The front (and only) row in a tightly-packed, vibrant green corridor ...