[UPDATE: This story was originally published on August 10.]
Long ago, we pledged our allegiance to Kristin Reiter’s unique take on everything from killer kicks and pre-viral vids to profound life advice. The bleach-y keen half of the beloved blog Bleachblack also serves as Nike's design director and she’s worked her badass off over the years, helping put C&C California on the map and drumming up that rad RVCA collab with Erin Wasson, for starters.
Since she’s pretty much the woman every aesthetically minded lass aspires to be when they grow up (us included!), we tapped into Reiter's style steez for a day. And, after palling around on set with the lady, we learned that there's way more to the fair-haired hottie than what you see. Click through to our profile for some serious SoCal style (and business) inspiration!
Photographed by Luke Wooden
Oh California, how we love you and your beachside weddings. Ashley + Danny had the ultimate SoCal wedding. She’s always had dreams of being a mermaid, he’s always loved the beach, and together they’ve shared a love for classic rock. So naturally they incorporated all of that into their wedding. read
If you're a fan of Teruyoshi Hayashida's seminal preppy-fashion playbook Take Ivy, or Patricia Mears' Ivy Style, you may have found yourself wondering what the ladies were doing while midcentury men were getting natty in Brooks Brothers tweeds, bucks, and beat-up chinos. Well, the answer to that question has finally read