When Target teams up with designers, you know it's going to be a home run. And, the same goes for the Target collaboration with one of NYC's hottest boutiques (and R29 fave), Kirna Zabête. The Soho shop carries designer tags like Lanvin, Celine, Chloé, and Target collab alumns like Jason Wu and Thakoon, so it's no surprise that its line for the mass retailer is shaping up to be nothing short of ah-mazing. For co-founders Sara and Beth, turning a curatorial eye on a budget-friendly collection means classic LBDs, pops of teal and red, and prints, prints, prints in statement pieces like trench coats and soft long-sleeve T-shirts. Their mission? To "bring downtown cool to America. We say that Soho isn't just a place; it's an attitude." Oh, don't we know it!
Video: Via Teen Vogue