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This Store’s Conveyor Belt Display Will Make You Lose All Shopping Willpower

Window displays can make or break a store—if there's not enough eye candy artfully (and interestingly) displayed, you'll bypass even your favorite shops on the street. Not so Ben Sherman, one of our favorite menswear stores from across the pond—the brand is re-vamping their digs all over the world with some pretty cool concepts. First up? Their very first freestanding store in Toronto, totaling 2,600-square-feet of menswear goodness that'll empty out your pockets in no time at all. Next, they've outfitted their Carnaby Street, London boutique with a conveyor belt display that can be operated from the streets—just push a button to watch products fly by right in front of your eyes. See something you like? You can pause the belt and turn the product 360 degrees for a closer inspection (Anyone else getting a Clueless flashback?). Once you're done playing around with that—if you're like us, this could keep you entertained for hours—be sure to step inside and check out their "shirtelier," an expert who will fit you with the perfect button-down for your body and your vibe. Don't worry if you're not from up north or on the other side of the Atlantic (though this is a perfect excuse to visit)—you can expect these changes in all of the brand's five US stores in no time at all. To tide you over, check out the video (above) of this dangerous addition to window shopping and start making some space in your closet for these perfect everyday pieces. Don't you wish your wardrobe was motorized?


Photo: Courtesy of Agentry PR

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