Though we can hardly imagine a time before it, Facebook's history only goes back to 2004. But with the new timeline feature, you can extend your history way back to the day of your birth… and in the case for Balmain, that's December 1945, the day that Pierre Balmain founded the House of Balmain, and first started serving frou-frou clients like The Duchess of Windsor. Since then, the brand's lurched a few different directions, the latest with fresh-faced and insanely talented Olivier Rousteing taking the helm, and turning out one of our favorite fall collections of the past season.
Their new Facebook is a pretty great example of how luxury brands can use social media (their new Twitter account only has one tweet so far that links to the Facebook page), and contains a whole slew of historic content that gives Balmain depth and dimension. For instance, did you know Oscar de la Renta was the creative director in 1992? Or that Pierre Balmain was nominated for a Tony Award? Check out their Facebook page here, make sure you watch the adorable video of Olivier introducing their new initiatives.
Say you're a supermodel who hosts a cooking show — but you don't feel like cooking today. So, you run out to your favorite Thai restaurant instead — and on the way, run into your BFF Cara Delevigne. Together, you put down some pints, eat some Pad Thai, and discuss the heady, philosophical meanings behind your model read
Anyone interested in inspiring and intelligent women's journalism would do well to re-up their Marie Claire subscription, stat. The women's magazine has recently added some heavy-hitting names to its masthead, from Alyssa Mastromonaco, former deputy chief of staff for the Obama administration, to a personal favorite of read