Adidas Originals Celebrates Creative Women, One White Space At A Time

Call us overly optimistic for a Monday, but there's nothing quite as exciting as a blank palette and all the possibilities it invites. And now, Adidas has created the “Originals White Space Project” to explore those fresh possibilities and, hopefully, create some pretty amazing things in the process. Teaming up with bloggers from High Snobette, the Coco + Breezy twins responsible for their namesake tricked-out eyewear collection, and one of our own song-and-style muses Yuna Zarai, Adidas is offering up blank canvases ready to allow women of varied backgrounds to show off their personal style and celebrate their diverse backgrounds. Making its arrival right here in Soho (just one of nine cities it will visit), the WSP will be holding an event April 24 in the Adidas Originals store and inviting their guests to fill in their own white spaces, or in this case, plain T-shirts. Think of this an excuse to let those creative juices flow, and fashion your own creation from the crystals, studs, grommets, and other trimmings provided. Peep the video below to see how Yuna and Coco + Breezy transformed their own space (and don't forget to mark this date in your calendar).
When: Tuesday, April 24
Where: Adidas, 136 Wooster Street (West Houston and Prince streets); 212-673-0398.
Photo: Courtesy of Adidas
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