Designed by Ly Ngo.For three decades, Kenneth Cole and his namesake company have done things no one has done, gone where no one else has gone, and pushed the envelope as far as it could possibly go. Between creating gun-safety ads and promoting AIDS awareness, the man and the brand have made social causes just as important as skirts and dresses, if not more. That's why, to celebrate 30 years of bold fashion and bolder moves, the man and the brand are launching a 30 Years Bold campaign with — what else? — a badass Instagram and Twitter contest.
Show the world your biggest and baddest fashion on Instagram or Twitter by tagging pics #30yrsbold and #boldfashion from September 13 through October 12. One winner will score a $500 Kenneth Cole gift card and be flown to New York City to star in a R29 street-style photo shoot, complete with hair and makeup. But, hold a beat, because it gets even better: The final images from the shoot will appear across all Kenneth Cole social-media channels. We're talking Twitter, Instagram, Facebook — the whole package!
To get the fashion snaps rolling, we've teamed up with singer Kilo Kish, and bloggers Danielle Bernstein, Justin Livingston, and Natalie Suarez to give you all some style inspiration with their Kenneth Cole pieces. They'll be posting pics throughout the month, but don't worry, they can't actually win this contest.
So, go bold or go home, and upload your pics right now — we'll see you in the concrete jungle.
Click here for official rules.