Soon, the option to "Give a Gift" will appear in the birthday reminder section of your newsfeed. You'll also be able to click on a gift tab on your friends' timelines. You can add a card with a message to the gift, and while they recipient will be notified immediately, you can pay on the spot or later on.
Of course, the user has the option not to receive the gift, but if they should do you the honor of accepting, they can give any address they want and even choose a different size, color, or style. Et voilà! The gift is delivered to the friend’s doorstep in days.
The most logical next step would be for Facebook to launch an out-and-out e-commerce site. If you can buy a gift for a friend, why not purchase a lil’ something for yourself? Considering the demographic data that it holds on its users, Facebook would certainly have a lock on the market. But for now, let’s just be happy that we will be able to send our BFFs something special — whether they're slightly wary of what may come or not. (WWD)
Image via WWD