We've praised Marni before, for consistently creating beautiful designs we’d snatch up en masse, if money were no object. We obsess over everything from their wildly-colorful printed tops to their simple-yet-striking accessories. However, we've found a little piece of Marni that we can afford, because it's free.
The Italian fashion house recently launched Anticamera
, a new quarterly online zine — a medium we admittedly have a soft spot for. Anticamera is loaded with lush photography of the Marni collection, but also has original content, such as a peek through a pinhole camera at their accessory production and an insider's view of the brand's warehouse.
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Like the best of online publishing, the zine is interactive with embedded videos and links to pop-ups that continue the conversation. The online quarterly may be backed by a major fashion name, but it feels completely approachable. Exploring the beautiful combination of fashion, design, art, and publishing in Anticamera is like we hit the jackpot, and already leaves us wanting more. Sadly, we'll all have to wait, since their second edition won't drop until December 14.
Photo: Via Marni
Photo: Via Marni