Multi-brand e-shops are like indie bands: They pop up and disappear in weeks, each subsisting on hype, and they all have funny names. But when we find one we love, we can't get enough of it, sharing our find with our friends and becoming nearly obsessed. But like our summer playlist, online retailer Isaay isn't filled with one-hit-wonders, but tons of impeccable stunners that'll keep us psyched all summer long. With a healthy stable of designers like Torn, Mackage, and BCBG Max Azria, there are plenty of classic dresses and megawatt shoes (colorblocked platforms in full effect, ladies). The Angeleno woman would be hard pressed to pick her favorite, from this summer's neon statement bag to high-waisted trousers for the impeccably put-together.
Unlike any of-the-moment music crush, however, Isaay has something serious to give back to you. They'll prove their staying power (in your closet, of course) with a killer $1,000 giveaway, letting one incredibly lucky reader score some serious new staples. With 360-degree viewing capacity and an ever-revolving selection of goodies, our new favorite online shop ensures that anything browsers buy is pitch perfect. So, sign up below and turn this one-stop shop into a classic you'll return to, again and again.