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6 Beauty Products To Try ASAP, According To TikTok

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Three hours into what was supposed to a casual five-minute scroll through TikTok, we've seen it all: tips on how to save on our electric bill, hilarious elementary-school skits, cute dog videos, and a handful of makeup products that are going insanely viral. The at-times-controversial platform might not be the best place to diagnose yourself with ADHD, but it is a reliable destination for discovering beloved beauty products new and old (not to mention DIY hacks galore).
Before celebrities and industry professionals can publicly endorse a new product, millions of TikTokers look to each other to vouch for the latest on the market, in addition to forgotten faves that deserve another chance. It's a testament to the power of the TikTok community that numerous products have sold out this way, and brands have already started using the app to give life to influencer-led ad campaigns.
If your For You page isn't serving up the beauty content you need just yet, let's catch you up. TikTokers have been raving about a handful of must-try products, from a game-changing full-coverage foundation to an under-$10 plumping gloss you can find at your nearest drugstore. Ahead, we broke down the buzziest makeup products on TikTok right now.
At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.
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