Generation G

Generation G sheer matte lipstick · 0.1 oz / 3 g · Read 1873 reviews A new generation of lipstick. Generation G is a new kind of lip color that gives the look and finish of just-blotted lipstick, without the blot. We’ve created a short list of the six most important shades, with dialed-down pigment loads for a casual look. They’re lipsticks that adapt to you, not the other way around, so they'll appear a bit different on everyone as your natural lip color shows through. The effect? Diffused, matte goodness—just swipe it on. *Reformulated on November 7, 2018 Good to know: cruelty free, vegan, paraben free, hypoallergenic, allergy tested, dermatologist tested