Juicy Fruit: The Secret To Mastering The Cherry-Red Lip

Red lipstick is a polarizing force in our lives. While some of us swear by it, others are quite frankly terrified of it. Jem, for example, wasn't sure how to make this look work during the daytime. What's more, she's had the unfortunate experience of getting red lipstick all over herself when she does try to wear it. We've all been there, so we called in makeup artist/educator James Vincent to show her not only how to pull off this vibrant shade, but how to keep it in place. Check out the video so that you, too, can join the daytime-red-lip club.
Ardency Inn Boom Base, $24, available at Sephora; Make Up For Ever Aqua Lip Waterproof Lip Liner Pencil in 01C, $19, available at Sephora; Shades by GAL Lipstick in Marilyn, $12.99, available at Shades by GAL; Shades by GAL Luxury Gloss in Vivid Desire, $17.99, available at Shades by GAL.
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