Not Just Zigzags: M Missoni Pre-Fall Prints Are On Fire

When your brand is known for something very specific, say a zigzag print, well, you probably want to keep your fans on their toes. And Missoni does just that. With the release of its M Missoni pre-fall '13 collection, the family-run Italian fashion house has translated its bold patterns into something totally new. Ready for a seasonal switch, the designs feature rich colors like an evening sunset, strong and modern-shaped silhouettes, and weightier fabrics, which seamlessly bring us into fall.
While the classic zigzag makes an appearance, the M Missoni pre-fall prints extend to blurry, wide stripes; oversize and clashing houndstooth; and romantic leaves in rainbow dip dye. Plus, inspired by '50s beatniks and '60s rockers, according to the label, the cuts come oversized, boxy, and with an inspired-by-the-boys appeal. Overall, the collection is not for those who like to play it safe. But, if you're a risk-taker and prints-lover with a slight case of 20th century-style nostalgia? Well, meet your match in the slides ahead.
Photo: Courtesy of M Missoni

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