1/5 Online-Bargain Hunters Have Been Tricked Into Buying Knockoffs

Chanel on sale? Burberry for the price of lunch? A Louis Vuitton sample sale? There are some fashion deals that are too good to be true — but try telling that to your bargain-hunting dad who's trying to buy your mom a 25th anniversary gift.
The MarkMonitor Shopping Report discovered that one in five shoppers will accidentally buy a knockoff-luxury product when they think they're buying the real deal, usually because of bogus counterfeit websites. Interestingly, the amount of people knowingly searching for "replicas" and "fakes" are a much smaller percentage; accidental counterfeit purchases outnumber purposeful ones by 20 times.
Advertisement
The consequences of all this good-intentioned bargain hunting can be staggering — with luxury brands losing billions each year, not to mention the ancillary terrorism, organized crime, and drug and human trafficking that is propped up because of it. Perhaps it may be worth presenting a little guide to safe online shopping while you're home with your Black Friday-hungry relatives this weekend? (WWD)
Photo: Via ForSaleDiscount.com
celine
Advertisement

More from Politics

Watch

R29 Original Series

Watch Now
Documentary
Five love stories behind diverse, multicultural marriages.
Watch Now
Lifestyle
Life experiments, 5 days at a time.
Watch Now
Fashion
The style of subculture.
Watch Now
Beauty
Viral trends, tried and tested.
Watch Now
Documentary
From vibrators to lipstick, learn how your favorite products are made.
Watch Now
Documentary
Extraordinary, one-of-a-kind individuals
Watch Now
Documentary
The latest stories to watch.
Watch Now
Lifestyle
Inside the homes of millennial women — & what they paid for them
Watch Now
Comedy
Let's talk about sex, baby.
Watch Now
Documentary
Female artisans around the world
Watch Now
Politics
Made by and for smart, opinionated women.
Watch Now
Film
We helped 12 female directors claim their power.