Has Uniqlo taken over the world yet? The Japanese giant’s subway ads are ubiquitous (admit it, we’ve all spent a commute or two learning about HeatTech and microfleece), its gleaming three-floor flagship on Fifth Avenue is perennially mobbed, and new stores are popping up all over the globe. Clearly, we are loving the brand’s staggeringly cheap basics with a twist of haute design.
Uniqlo makes being well-dressed a total no-brainer: Its jeans are mega flattering, sweaters are cashmere and come in every color of the rainbow, amazing designer collaborations abound, and the clothes would still be a bargain at twice the price. It’s pretty good living in Uniqlo’s world.
Ready to put together your own street-style-worthy outfit without cringing at the cash register? Click on for the 10 flirty, fall-ready pieces we’ve got our eyes on. Oh, and did we mention they’re all under 40 bucks?!