5 Things To Know This AM — Nov 16 2012

Alexandra Richards, Amanda Brooks, and Garance Doré star in Bottega Veneta's latest campaign for the new jewelry collection shot by Patrick Demarchelier. If those names aren't enough to make you spend some cash, then consider yourself immune to advertising. (The Cut)
Calling all dedicated Ralph Lauren buyers! The American heritage brand just made all your vintage dreams come true with a new site stocked full of fringed and American flag vintage items galore. (Racked)
Want to get to know the mystery that is Raf Simons? Start with the roots. Here are five things you need to know about the designer's parents. Though, if you ever meet Simons, perhaps it's best not to mention this newfound info — it might come off as creepy. Just sayin'. (The Cut)
Sleepwear and lingerie brand True&Co has created a personalized online fitting room to aid in finding the "perfect holiday fit." Here's to hoping the virtual room is forgiving of all those Christmas Eve cookies, milk...and cocktails. Oh, and that extra Thanksgiving layer of love. Okay, maybe we'll just try it on later. (True&Co)
Forever21 is celebrating the holidays with...two new mobile apps? The youthful brand's new tech makeover will feature a shoppable lookbook and allow for customers to scan an item and see its reviews and information online. Whether or not the reviews — which often note an item's inability to stay sewn together for more than .06 seconds — will actually help sales remains to be seen. (Press Release)
Image via The Cut

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