How To Find Your Perfect Wedding-Day Makeup

Whether it's a simple signing at City Hall, in a sprawling field with flowers in your hair, or at a big banquet hall with a cathedral veil and a pipe organ, chances are that, if you want to get married at some point, you've thought about what your dream day would look like. Because even if you're nowhere close to legally binding yourself to someone else, there's no harm in curating the perfect wedding Pinterest board filled with crafty centerpieces you'll probably never actually glue together.

And since Pinterest is the place where fantasy lives of all kinds are built, it's the place we go to find out what's trending in search for brides-in-planning, too. Beauty-wise, the platform's data and analytics show us that the products and photos people are pinning actually translate to six stunning makeup trends that can inspire any bride, regardless of the locale or aesthetic. Check them out, and learn how to make them fit your own personal style, ahead.


At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.

Cream blush, +196% on Pinterest

According to the Pinterest community, powder blush is out and cream blush is decidedly in. And we can see why: The finish gives skin a luminous, decidedly bridal glow.

Milk Makeup Lip + Cheek

This Push Pop-like tube lets you swipe the blush directly onto your cheeks without all the fuss. You can also tap it on your eyes and lips for a monochromatic look.
Milk Makeup Lip + Cheek$24.00 Buy
Here, makeup artist Patrick Ta provides an Instagram master class in blush draping — on Bella Hadid, of course. The technique, which includes sweeping blush from the temples to the apples of your cheeks, gives the illusion of high and sharp cheekbones.

Nudestix Nudies Matte Blush & Bronze

Call it a bronzer or a blush, Nudestix all-over-face stick adds a natural flush and comes in a ton of shades to flatter all skin tones. Swipe it on, blend it out with your fingers, then get down the aisle.
NudeStix Nudies Matte Blush & Bronze$32.00 Buy
You can go the natural route, like Selena Gomez does here, and use a cream stick or gel-based blush as a flush of color on the apples of your cheeks — and your lips, too.

Glossier Cloud Paint

Grab one of Glossier's shades (light pink, bright fuchsia, dusty mauve, or orangey brown), then blend on a pea-size. As you'll see in this tutorial, a little goes a long way.
Glossier Cloud Paint$18.00 Buy
Or you can copy Tessa Thompson and use a blush a couple shades darker than your skin tone to create a soft contour.

Tom Ford Beauty Shade And Illuminate Glow Stick

This dual-ended stick gets you that honeymoon glow even before you say, "I do."
Cheekbone highlight, +343% on Pinterest

You want radiant skin on your wedding day, the kind that means your guests won't be exaggerating when they say you're "absolutely glowing." Good skin-care preparation will definitely help on that front, but for a truly dewy finish, you'll want a good highlighter.

Marc Jacobs Beauty Dew Drops Coconut Gel Highlighter

Marc Jacobs Dew Drops highlighter is as gorgeous and glow-y on the skin as the sexy designer packaging would suggest.
Marc Jacobs Beauty Dew Drops Coconut Gel Highlighter$45.00 Buy
No one does a barely-there glow like Aimee Song. She never looks shiny or greasy, but she seems to radiate light from the centers of her perfectly flushed cheeks.

Giorgio Armani Beauty Neo Nude A-Line Highlight

If you're in the market for the highlighter Song actually uses, it's this one by Armani. We love it because the water-based, liquid formula blends beautifully, leaving a sheer hint of shine on the skin.
Armani Neo Nude A-Line$38.00 Buy
Let Gigi Hadid be your guide. Patrick Ta gave the supermodel a sheer, peach-tinted shadow on the eyes, but let the glossy highlight on her cheekbones command the look.

Charlotte Tilbury Filmstar Bronze & Glow

With this Charlotte Tilbury bronzer and highlighter palette, you can softly contour below your cheekbones and around your temples and jawline to add definition to your face. Then, get a glow on your high points using the subtle highlighting shade.
Charlotte Tilbury FILMSTAR BRONZE & GLOW$68.00 Buy
And your luminous glow is only enhanced when you find your light, like Yara Shahidi.

RMS Beauty Living Luminizer

A cult-favorite, this tiny pot of highlight is formulated with organic beeswax, vitamin E, and organic rosemary. It gives off a lit-from-within shine, not a harsh strobe.
RMS Beauty Living Luminizer$38.00 Buy
Lip gloss, +442% on Pinterest

If there's any day you don't want to worry about smudged lipstick, it's your wedding day. Ditch the touch-ups and stick to a long-lasting, nude gloss that will stay shiny even after several rounds of Champagne toasts.

Fenty Beauty Gloss Bomb Universal Lip Luminizer

Whoever is standing beside you won't be able to resist the alluring glow of Fenty's Gloss Bomb — and the subtle vanilla fragrance doesn't hurt either.
Fenty Beauty By Rihanna Gloss Bomb Universal Lip Luminizer$18.00 Buy
Balance your smoky eye with a blurring, peach gloss.

Marc Jacobs Beauty Enamored Hi-Shine Lip Lacquer Lipgloss

Tuck this lip gloss in your bag for touch-ups; the opacity of the color makes it a little more high maintenance (but worth it).
Marc Jacobs Beauty Enamored Hi-Shine Lip Lacquer Lipgloss$28.00 Buy
The monochrome trend works just as well on your wedding day as it does on Instagram.

Lancôme L'ABSOLU Gloss

For a pink that'll match your glow, choose a gloss with a bit of gold glitter floating inside.
Lancôme L'ABSOLU Gloss$25.00 Buy
Glitter makeup, +77% on Pinterest

Out with the matte neutrals, in with the glitter. According to Pinterest search analytics, brides are looking to add extra sparkle to their wedding look — especially around the eyes.

Stila Glitter & Glow Liquid Eyeshadow

The doe-foot wand on the Stila Glitter & Glow liquid eyeshadow is perfect for precise application — like just a tiny twinkle in the inner corners of the eyes. Fun fact: Hilary Duff is a big fan.
Stila Glitter & Glow Liquid Eyeshadow$24.00 Buy
Or, you could go with a more dramatic, rose-gold glitter lid like Olivia Wilde's.

Marc Jacobs Beauty Eye-Conic Multi-Finish Eyeshadow Palette

Celebrity makeup artist Hung Vanngo blended the rosy brown and gold glitter shades from this Marc Jacobs palette to get the smoky effect.
Marc Jacobs Beauty Eye-Conic Multi-Finish Eyeshadow Palette$49.00 Buy
There's something about a soft dusting of glitter on the eye that can make a smudgy charcoal eye look downright angelic.

Decorté Eye Glow Gem Glossy Eye Color

We love this spongey shadow pot by Decorté because it comes in a rainbow of shades — from translucent white to bright blue — all of which can be swept over the eye for a dewy, shimmery effect.
decorte Eye Glow Gem Glossy Eye Color/0.21 oz.$27.00 Buy
Light pink eyeshadow, +255% on Pinterest

At bridal fashion week, pink eyeshadow was all the rage, and the Pinterest search traffic followed suit. We already love rosy eyeshadow for day to day, but for a wedding, the shade adds even more romance.

Bite Beauty Multistick

This Bite multi-stick can do it all, but we especially like it as a shadow because it's super-creamy and blendable. You can swipe it from your lashline up to your brow bone with your fingers for a sheer tint of pink, or layer it on the lid for a deeper rose.
Bite Beauty Multistick$24.00 Buy
Though it's subtle, Lily Collins' millennial pink shadow still manages to catch our attention before her cherry-red lip and princess updo.

Lancôme Color Design Sensational Effects Eyeshadow

This is the exact Lancôme powder that makeup artist Fiona Stiles used on Collins' eyes.
Lancôme Color Design Sensational Effects Eyeshadow$21.50 Buy
If you're afraid pink shadow around the eyes will make you look sickly, opt for a dusty rose hue paired with rosy lipstick and fresh skin.

Laura Mercier Caviar Stick Eye Shadow

A creamy eye stick makes pre-photo prep that much faster.
Laura Mercier Caviar Stick Eye Shadow$29.00 Buy
Berry lip, +71% on Pinterest

According to Pinterest data, berry is the new red, at least for bridal. It lets you add a little drama to your big day, especially if you're getting married in the spring or summer.

Nars Velvet Lip Glide

The purple undertones in this long-wear lipstick will make it your new favorite — even after the nuptials are over.
NARS Velvet Lip Glide$26.00 Buy
If you want to wear berry lips in a softer way, make like Yara Shahidi and tap it on with your finger to diffuse it.

RMS Beauty Wild With Desire Lipstick

We love this option from RMS, which is infused with natural oils to keep your lips soft.
RMS Beauty Wild With Desire Lipstick$28.00 Buy
Joan Smalls proves that bold lips, eyes, and brows definitely go together — with the right blending. (Having makeup artist Sir John in your pocket also helps.)

Lawless Soft Matte Liquid Lipstick

This longwear formula won't come off during the first kiss — or the multiple cocktails to follow.
Lawless Beauty Soft Matte Liquid Lipstick$25.00 Buy
Long, lush lashes, +152% on Pinterest

No surprise here, brides want lashes, lashes, and more lashes. If you'd rather not opt for extensions or falsies, a pro-approved mascara will get the job done.

Hourglass Caution Extreme Lash Mascara

By the end of the night, you'll want to write your own wedding vows to this curling, lengthening, and thickening mascara.
Hourglass Caution™ Extreme Lash Mascara$14.00 Buy
Paired with a glossy balm and a simple wash of shimmer, these lashes are more cool girl than prom queen.

Maybelline Volum' Express The Colossal Mascara

For spidery, long lashes, go for this drugstore fave.
Maybelline Maybelline Volum' Express The Colossal Mascara$6.99 Buy
An all-nude aesthetic looks even better with ultra-black, thick lashes to top it off.

Dior Diorshow Pump ‘N’ Volume HD Mascara

The trick with this mascara is the pump at the bottom of the tube. After giving it a squeeze, this formula offers up the kind of length that's only rivaled by extensions.
Dior Diorshow Pump ‘N’ Volume HD Mascara$29.50 Buy
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