The Cool Girl’s Guide To The Best Valentine’s Day Perfume

It's difficult to pinpoint what, exactly, makes a scent romantic, because it's not about a garden-fresh rose or a sweet buttercream vanilla but the feeling you have when you wear it. More challenging still, the way love smells to you can change through the years with new life experience — which means Valentine's Day is a fitting time for a total refresh.

This year, maybe you want an airy citrus that hints at the thrilling butterflies-in-your-stomach sensation of a new crush. Or there could be some sweet symbolism in a warm, grounded floral, a nod to your long-term relationship. Wherever you currently stand in your personal life, scroll ahead for a fresh 2020 guide to the most romantic perfumes — for your love of love, of adventure, or just because you're into jasmine and rose and the glass bottle looks pretty on your vanity.

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Coach Dreams Eau De Parfum


This adventure-ready scent, inspired by a cross-country road trip, is a little New York and a little Palm Springs — like a worn-in leather jacket soaked in sunshine and fresh desert air. Who's in the passenger seat? That's your call.
Coach dreams eau de parfum 40ml, $62.00 Buy

Diptyque Eau Capitale Eau de Parfum


Diptyque's newest fragrance is engineered specifically embody the the essence of Paris, starting with an undertone of patchouli before weaving in bergamot and lush rose petals that will instantly transport you to a garden café in the City of Love.
Diptyque Eau Capitale Eau de Parfum, $180.00 Buy

Floral Street Neon Rose Eau De Parfum


It's love at first spritz with this juicy springtime floral, which blends crisp, green angelica leaves with bergamot for a bright, cool scent that's as attention-grabbing as the vivid long-stem flowers outside every bodega in the West Village.
Floral Street Neon Rose Eau De Parfum, $26.00 Buy

Bvlgari Rose Goldea Eau de Parfum Spray


If you judge a perfume by the bottle alone, this rose-gold jewel makes a winning first impression. In addition to accessorizing your dresser, the scent inside — a soft rose meets musk — is a dreamy, sensual mix of sweet and seductive.
Bvlgari Rose Goldea Eau de Parfum Spray, 1.7 oz., $99.00 Buy
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Nars Audacious Fragrance


This fragrance launched earlier this season, and at first whiff we determined it to be the be-all, end-all of date-night perfume. Sexy smoke and sandalwood are downright intoxicating, in the best way.
NARS Audacious Fragrance, $180.00 Buy
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