We Tried These 4 Popular Frozen Pizza Brands — & Here's The Supreme Slice

Pizza preferences are personal with a capital P. But, regardless of whether you grew up eating your pizza out of a box from the store's freezer section or not, it's hard to deny that a frozen pie is both parts cheap and convenient. You can pick up one up just about anywhere at any time and fully stock your freezer full of the slices — for whenever those pizza cravings come a knocking. No long lines, delivery fees, or even waiting around for the doorbell to ring — just you, a pre-made pie, and your preheated oven. Now that really doesn't sound half bad. The only hitch? Frozen pizza doesn't always live up to its fresh counterpart.

Because it had been awhile since we'd tasted a sampling of the frozen product options ourselves, we held a blind taste test in order to select a top contender. We bought and baked up the pre-made pies from three popular grocery brands (Whole Foods, Trader Joe's, and Target), throwing in a fourth frozen pie legend for good measure (DiGiorno). Join us ahead to find out if all freezer pizza is created equal — and which, if any, of the four boxed brands won over our fresh slice-loving taste testers.

Photo: Courtesy of Elizabeth Buxton.
DiGiorno

Type
Original rising crust, four cheese (mozzarella, parmesan, asiago, and romano cheeses)

Price
$6.19
Photo: Courtesy of Elizabeth Buxton.
DiGiorno

Cheese
Thick, clumpy, and inconsistent layers that sat on top of the sauce as opposed to covering and melding with it — the four cheese flavor combo was more muted than anticipated (i.e. no real hints of the asiago, mostly mozzarella).

Crust
Very, very thick with an almost flaky buttery-sweet quality and taste.

Sauce
The sauce, although not too sweet and not too bland, tasted like a jarred marinara sauce.
Photo: Courtesy of Elizabeth Buxton.
Whole Foods 365 (Least Expensive)

Type
Thin crust pizza, four cheese (mozzarella, fontina, parmesan, and smoked provolone cheeses)

Price
$3.99
Photo: Courtesy of Elizabeth Buxton.
Whole Foods 365 (Least Expensive)

Cheese
Thin but with even/complete coverage and a surprisingly flavorful finish that melded very well with the sauce.

Crust
Thin with a balanced crispy-chewy texture that browned well in the oven.

Sauce
Extremely flavorful — with just the right hint of sweetness — and even though it was a little on the thin side, fused well with the cheese.
Photo: Courtesy of Elizabeth Buxton.
Target Simply Balanced (Most Expensive)

Type
Organic, three cheese pizza (emmentaler, mozzarella, and aged cheeses)

Price
$7.49
Photo: Courtesy of Elizabeth Buxton.
Target Simply Balanced (Most Expensive)

Cheese
Drier texture and more of a margarita "dotted" coverage than the previous fuller coverage pies.

Crust
On the more floury-tasting side, but saved with a pleasant thin and chewy texture.

Sauce
The sauce was on the bland side, but the ratio to crust and cheese was ideal.
Photo: Courtesy of Elizabeth Buxton.
Trader Joe's Trader Giotto's

Type
Organic, three cheese pizza (fontal, mozzarella, and parmesan cheeses)

Price
$4.49
Photo: Courtesy of Elizabeth Buxton.
Trader Joe's Trader Giotto's

Cheese
Good coverage, but was a bit too thick and bland.

Crust
Thin and chewy with a stale quality and flavor.

Sauce
The sauce ratio over took the cheese, along with a very sweet and overpowering almost tomato paste-like flavor.
Photo: Courtesy of Elizabeth Buxton.
Results
We found that, although frozen pizza more or less tastes like frozen pizza, not all boxed brands are created equal! Even though it comes down to what you're looking for in a pre-made pie (i.e. crust quality, cheese coverage, and flavor of sauce), there are select options that we'll be stocking our freezers with moving forward. (*Note: Whole Foods gets a special shout out for being a top rated taste among our testers.)

Best Crust
Target

Best Cheese Coverage
Trader Joe's

Best Ingredient Ratios
Whole Foods

Best Novelty Flavor
DiGiorno
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