Mara Hoffman Channels The Divine In Bikinis & Rash Guards

Clad in wild, geometric patterns, and effervescent prints, models took to the Mara Hoffman runway with a third eye painted on their foreheads. Yes, you read that right, a third eye. All the better to see another knockout Hoffman collection with? Not exactly.
For the Miami unveiling of her latest swim collection, Hoffman went mystical, referencing India and finding inspiration in Shakti, the sacred, creative force within Hinduism. While the third eye, or inner eye, is a symbol of enlightenment, the collection itself manifested in the vivid colors, kaleidoscopic prints, and traditional motifs, and the mystic theme adds an otherworldly quality to the beach-ready collection.
Some of our favorite looks include the florescent, Ganesh-elephant-print one-piece; neon, sunburst-cutout pieces; strapless, embroidered two-pieces; and a gorgeous rash guard that we would wear whether surfing or not.
Click on for the looks that will have you absolutely bewitched, and soon enough, dreaming of South Asian adventures to match the mystic swimwear.
Photo: Courtesy of Mara Hoffman

More from Designers


R29 Original Series