FitBit's Doubly Feel-Good Gadget

If you need an extra dose of motivation to start hitting the gym, especially before pie-eating season officially kicks off, we’ve got an oh-so-pretty gadget that will do the trick. After working up a sweat with this limited-edition pink Fitbit Flex (that tracks your fitness stats) you won’t just be feeling good off endorphins alone, because with this raspberry-hued gizmo, you’ll be helping women diagnosed with breast cancer, too.

For every $99.95 purchase, Fitbit donates $10 to the American Cancer Society, which aims to support women via early disease detection and providing support after the prognosis. Plus, you’ll be lowering your own risk every time you work in a sweat session. Our suggestion: Doubling your efforts by scarfing down these pink macarons, and then burning and tracking the cals afterwards. Win-win!