This Thursday, April 25, our favorite fluorescent mecca United Colors of Benetton is having a party that will have you feeling blue in the best possible way. Stop by the store’s Michigan Avenue location between 6 and 8 p.m. to enjoy an event that is sure to get you out of the slumps, complete with a guest appearance by Jena Gambaccini of the rad blog ChiCItyFashion.com, a Prosecco bar, and music by DJ Megan Taylor.
And if you’re in the competitive spirit, rock something blue for a chance to win Best Dressed prizes on the event’s blue carpet. You may even be rewarded with an overnight stay at the Radisson Blu hotel and dinner for two at the Filini restaurant — how's that for motivation to start rifling through your wardrobe?
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But even if you can’t make it, Benetton has you covered! Anyone who drops by the store by the end of April and takes an Instagram selfie with the hashtags #Benetton and #BeYourSelfie will be entered to win a $300 gift card. So, RSVP to BennetonRSVP@michiganavemag.com, or get your Instagram on. After all, an event like this only comes around once in a blue moon.
United Colors of Benetton, The Shops at North Ridge, 520 North Michigan Avenue (at East Grand Avenue); 312-494-9156.
Photo: Courtesy of Benetton