First launched in 1992, The Source is Thierry Mugler's modern take on the perfume fountains of yore. A chic, ecological, and economical device, The Source has allowed women to bring their empty Thierry Mugler perfume bottles back to be refilled again and again. Now, 20 years later, the iconic brand is celebrating by taking The Source to the streets.
Mobile Source trucks will be stationed outside Sephora stores each day between April 10 and 14. You'll get to watch The Source in action, and receive your own sample of Thierry's Angel or Alien perfume. Plus, Thierry Mugler is kicking off The Source Virtual Treasure Hunt, an activity that challenges New Yorkers to find empty Angel perfume and Alien perfume bottles sprinkled around the city. Entering also gives each participant a chance to win a year's worth of Thierry fragrance refills at Sephora. Happen to have found your bottle already? Take it to one of the Mobile Source Trucks for an immediate refill.