Urban Decay’s New Line Is All About The Brows

Urban Decay may be known for the magic it casts on your eyelids. But, for fall, the brand is focusing its energies just north of that. A new collection dropped this week (cue the freak-outs), and while we're super-excited about almost everything in the lineup, we're mostly stoked about the new-to-market brow products. UD is bringing back the basics with a foolproof pairing: a pencil and a gel. The brow pencil — brilliantly called Brow Beater, because, duh — is dual-ended, with a spoolie brush on one side and a super-fine pencil for extremely precise application on the other. The creamy formula is also chock-full of moisturizing argan oil and vitamin E to nourish brows — but don't you worry, it's totally waterproof. If a pencil isn't your speed, the brand is also releasing its Brow Tamer in five new tinted shades. It's practically fail-proof (just sweep and go) and slides through brow hairs seamlessly. Now that you've got your brows on fleek, the rest of your look can easily fall into place. UD's line includes new lipsticks, the Naked Smoky palette, and over a dozen high-pigment lip glosses. And you don't even have to wait until summer is over to try them. How great is that?