When you hear the words "Target" and "collaboration" together, you just know you're in for some sartorial get-in-line-really-early treats. When we first heard back in May that Odin, one of our all-time favorite menswear stores, was pairing with the retail giant, we immediately marked our calendars and began counting down the days. And — despite the fact that it means summer's almost over — it was well worth the wait.
The 20-piece collection is made up of cozy knits, wear-seriously-anywhere button-downs, tailored pants, and rugged (yet somehow still put-together) lace-ups. There's even a scented candle thrown into the mix that puts the Yankee "Mandle" to shame. The whole collection awesomely mines the Odin aesthetic, but the Target price tag (everything is $15 to $100) means these offerings won't just be on your wish list.
The collection won't be available until September 9 (mark your calendars!), but we're giving you dudes a peek at the lookbook to get you through TGIF. And, girls? Our suggestion: "Casually" leave it open on your computer for your boyfriend, husband, best guy friend...etc to stumble upon. Trust us — they'll thank you later.