Getting us to go to Times Square is a feat that can only be accomplished with the strongest of bait… and in our case, that's a free leather jacket. British-Japanese lifestyle brand Superdry just opened their 11th US store on the north end of Times Square, and you can bet that they're feting the event with a blow-out. The first 100 shoppers at their 9 a.m. opening will receive a free leather jacket (a $350 value), and shoppers 101-600 will get a free T-shirt. Additionally, for every $100 spent in the store (an easy task when you have hundreds of quality, chic, Americana-inspired duds to choose from), you'll be entered in a raffle giving away two $2,500 and one $5,000 shopping sprees. Late riser? Superdry employees will be giving out 500 shopping bags throughout the afternoon with post cards redeemable for free T-shirts. We mean… you got to the movie theater three hours early to see Avengers. You can afford to set your alarm clock forward a couple hours for this! Oh, since you happen to be in the 'hood, check out our midtown guide that's actually cool...
Superdry Ramona Check Leather Jacket, $370, available at Superdry, 729 Seventh Avenue (at 49th Street); 646-602-9195. Giveaways from 9 a.m. to 1 a.m, May 8.
Photo: Courtesy of Superdry