Denise Kreft, Senior Account Executive, BCPM, SoulCycle Rider

What makes SoulCycle different from the average spinning class?
"The vibe, the community, the music, the instructors… It really is a community for me. I see a lot of my friends here, and I follow Danny Kopel and he only does SoulCycle, so…"

What are you hoping to gain from SoulCycle?
"Usually when I go on a SoulCycle, I look for some form of relief because I've had a long day at work. I'm a publicist, and it gets really, really stressful, so it's a way for me to kind of let out the frustrations or anything from the day. I'm also engaged, so this is kind of my way of getting ready for my big day, in terms of bridal."

What's the maximum you'd pay for a SoulCycle class?
"I would pay whatever it took. I mean, if they would raise the rates, I'd still pay for it."

What do you say to people who call SoulCycle a cult?
"You know what I'd say to them? I'd say, 'You've clearly never been to SoulCycle class,' and tell them they have to try it once before they get down on it."

Do you dress up for spin class? What's your cycle outfit?
"Yes, I dress up. I take a lot of editors to SoulCycle on Friday nights, so we have specific shirts that we had made for spin class, and the hashtag is "#beautyspin." The other day I came with a friend, and since he dressed up for the occasion, I felt the need to dress up, as well."

Are there any SoulCycle no-nos?
"Yes, if you're a new rider, probably don't ride in the front row, just because everybody watches the people in the front row, and there's nothing worse than somebody in the front row that completely throws you off. Talking in class is another HUGE no-no."

Have you ever gone biking outside?
"No! Haha! I'm the indoor biker, not the outdoor biker!"

Finish this sentence: My instructor is like my….
"My instructor is like my therapist."

SoulCycle tank-top, Sandro Jacket. br/>
Photographed by CJ Isaac