They might not be voted into office and they probably won't be holding any press conferences soon, but make no mistake — these seven social media gurus run this town. With die-hard followings on Facebook, constant retweets on Twitter, and general omniscience when it comes to all things local, nothing cool, forward-thinking, or new happens in Miami without one of these movers and shakers hearing about it first.
So, we chatted up these tech-friendly savants — tracking them down from the Design District to MIA's own Google outpost — on how they brand, well, themselves. From their Twitter jockeying to invite-wrangling, each of these seven Miamians are experts in the viral ways of the social-media ninja. And yes, their hashtags are that killer.