You'll Never Guess Which Department Store This Comes From
Unless you're shopping for power drills or a cheap juicer, Sears is probably not first on your list of must-stop shops, though their new initiative toward improving their fashion offerings might convince you otherwise. Usually stocked with stretch-waist jeans, too-baggy tops, and pantsuits the color and sheen of wet oatmeal, Sears has never been the bastion of trends, fit, or selection.
But thanks to the Kardashian Kollection, Bongo, and Apostrophe's new pushes, the usually dowdy department store will finally be offering patterned skinny jeans, mermaid-hem dresses, statement blazers, and more — with prices starting well under $100. "We are really pushing to be relevant," said a Sears spokesperson to WWD
. About time! (WWD
Photo: Via Kardashian Kollection/WWD