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With all the smart shopping tools e-commerce retailers have been using — catwalk clips, 180-degree views, an infomercial to cheer you on — you're more armed than ever to make an educated online purchase. But, what about the mom-and-pop shops that don't utilize the high-tech tool bag of tricks? Pour Porter, a beautiful, little online boutique compels us to shop in a different way.
Its hyper-curated selection of rising indie-designer goods has caught our eye, but we've also fallen hard for the atypical product photography, which captures the true essence of each covetable find. Owner Noel models all the wares herself in soft, cleanly lit, life-in-motion snap. It's an editorial take on product imagery, but as real-life as shopping with a friend. You get to see what each item looks like from every angle as if you were watching someone try it on for the first time and do the happy shopping dance.
Since the one-of-a-kind designer pieces carried at Pour Porter have limited stock, you'll want to move quickly on those purchasing decisions! (Current public service example for all you size eights and nines out there: These Rachel Comey Rolim clogs in white would be gorgeous right now with an oversized cable-knit pullover. Just sayin'.)
Thanksgiving: Of all the holidays, it's arguably the only one where dessert is just as important as the main course. So, when you're charged with whipping up something sweet, the pressure's on. Do you spend all day slaving away in front of the oven or over pastry dough or, at the very least, searching high and low for the read
There is no denying that fashion is improving for those over a size 14. The days of being forced to venture down into a dark basement corridor in your local department store just to find unflattering options are all but over, as more brands have begun to value the full-figured customer.
Now, U.K. fast-fashion favorite read