What It Is: Yet another Botox competitor, this neurotoxin is still awaiting FDA approval. One benefit of these new neurotoxins now flooding the market may be that it forces Allergan to lower the prices of Botox injections, since they now have competitors to deal with.
Who It's For: Anyone looking to smooth out fine lines and wrinkles.
What To Expect: SInce it hasn't been fully tested in clinical trials, it's hard to say what the actual effects of PurTox will be. However, early clinical trials have shown it has a quicker onset of action and possible longer-lasting effects, however this won't be confirmed until it is fully tested and used clinically.