November 18, 2007
Object Lesson
A new undercover accessory keeps your sound out of sight. By Christina Panas

Along with the modern world's infiltration of nifty new gadgets has arrived an unfortunate slew of unsightly arm-bands and eerily rubberized protective sheaths. But the newly minted label YMYL has made it a point to remedy this staid aesthetic predicament with its inaugural design: the Unisex Holster. "We wanted to create something sharp and classic that has a wide application," says designer Hooman Majidi who, along with his partner Yasmin, is developing a line of high-end accessories to complement the top tech wares of today—and tomorrow.
Originally intended as a safeguard for gizmo du jour, the iPod, this handsome body-conscious holster slips easily under a jacket, hoodie, or sweater and can accommodate other essential everyday incidentals—cash, cards, a spare key—keeping your pockets empty and your silhouette sleek. And with its dapper design, shaped to sit flush against your side for discreet portage, only the most exhaustive frisking will betray its presence.
The YMYL Unisex Holster For Your Music or Your Life, $129, is available online at www.ymylholster.com.
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