1170 Broadway (at 28th street); no phone; opening Thursday, April 19.
Owners Gildas Loäec and Masaya Kuroki have been cooking up something extra special in Paris and finally, they're making their well-curated wares available in the U.S.. As it lands on Broadway, Maison Kitsuné brings with it sophisticated work wear, amazing designers like Michel Vivien (see those divine wedges up top?), and just another reason to envy the French. Only bad news is, you've got to wait until the 19th to start shopping.
Who is your client and what does she come to the store to find?
"I imagine curious people with a sense of style seeking fashion pieces that are classic, timeless and made from the highest quality."
How does your store embody your neighborhood and what does it bring to it?
"The essence of Maison Kitsuné is all about lifestyle — we created the boutique to bring together fashion, music and design. As there is a eclectic mix of hotels, bars, restaurants and fashion in the neighborhood, NoMad was a natural fit."
What would we be surprised to find in the store?
"A flower shop!"
What do you hope the shopping experience to be?
"As Maison Kitsuné has a certain style and direction, we hope shoppers feel their experience is unique, memorable and obviously, love it, so they keep coming back."
What are you stock-full of for spring?
"For women: city shorts, feather printed, pleated dresses and skirts, classic oxford shirts, beautiful piped blazers and for men, irregular striped T-Shirts, checkered button downs, khakis, and elegant tartan blazers."
Describe the interior of your store — what are some aspects that reflect your aesthetic?
"The boutique evokes a classic Parisian vibe — very elegant and inspired by the 7ieme arrondissement. It's intimate with touches of bourgeois elements throughout and custom made furnishings that add a modern edge."
Michael Vivien wedges, will be available at the store's opening, April 19.
Photos: Courtesy of Maison Kitsuné