If there happened to be a blogging "it factor," Grace Atwood's got it. The brain behind the fashion DIY blog Stripes & Sequins is one of those effortlessly adorable gals who makes an Old Navy sweater look like an Isabel Marant, a plastic toy resemble designer jewelry, and happily shows you how to do both with a smile.
Between heading up social media at accessory haven BaubleBar, running her own blog, and (somehow!) finding time to dream up those designer-inspired DIYs she's known for, we get the feeling there's nothing Atwood can’t do.
Come along as the sparkle-obsessed creative takes to the brick-paved streets of New York's Meatpacking District, and reminds us between shopping suggestions and coffee recommendations how dreamy this city really can be.
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Photographed by Bek Andersen
How'd you begin your career in fashion?
"I spent five years working in brand management at P&G and then Coty where I worked on brands like Lacoste, Sally Hansen, and Guess. I was in need of a creative outlet, so I started my blog three years ago. It has since led to a big career change — I'm now the director of social media at BaubleBar."
Topshop striped T-shirt, BaubleBar necklace.
When did you know you wanted to be in the fashion industry?
"I was always shopping and making my own jewelry from a young age. I remember working under the table as a kid to save up the cash for new overalls at Gap Kids."
Current/Eliot skinny jeans.
If you had to choose one area of expertise, what would it be?
"I serve up good fashion advice, because I love mixing high-end pieces with bargains and DIYs. Style is about finding out what works for you, not just being a follower and buying whatever is trendy."
Your accessories game is ace from working at BaubleBar. What are some tips we can pick up from you?
"Prior to working at BaubleBar, I'd never really thought much about layering necklaces. On any given day, the fashionable girls I work with will be layering two or three at a time, and it looks amazing. BaubleBar's 'look of the week' feature is an amazing resource for novice layerers. I am obsessed with it! The other thing would be mixing metals. I was always terrified to mix and match silver and gold, and usually stuck to one color palette, but now I'll pile on bracelets and necklaces in different metals."
What are your go-to neighborhood shops?
"I absolutely love OTTE for pretty, little designer things (their signature line is also pretty major). Catbird in Brooklyn is another favorite. When in the Meatpacking District, I like to wander around and pop into DVF or Scoop — so many of my favorite little shops and designers all in one place!"
Cole Haan Minetta Sandals, $248, available at Cole Haan.
What makes the Meatpacking District different from other neighborhoods?
"The Meatpacking District is special to me, because there are so many fun things to do. One of my favorite ways to spend a Saturday is strolling through Chelsea Market (picking up a treat or two along the way...) and then grabbing an iced coffee and walking along the High Line. It's my favorite part of the city to just walk around, popping into local stores and coffee shops. It's fun to meet friends at the Biergarten at The Standard, or spend an afternoon doing a little shopping. So many of my favorite boutiques are located right in the heart of that area."
Céline Me Alone T-shirt, $38.95, available at Nycparislondonhktokyola.com; Sole Society shoes.
Ooh, tell me about that bag!
"I wore this black bag with each of my looks for this shoot. It was a gift from my boyfriend for my 30th birthday and is one of my most prized possessions."
Who are your fashion icons?
"My fashion icons are Taylor Tomasi Hill, Olivia Palermo, Jenna Lyons, and Katharine Hepburn."
Emerald Pavé Links Bracelet, $78, available at BaubleBar.com; Mini Disco Cone Cuff in Silver and Rose, $38 each, available at BaubleBar.com.
Tell us about those shoes!
"These are my favorite suede sandals. Shoes like this are a necessity living here — they're cute and cool, but the chunky heel isn't going to get caught in all the cobblestones."
What has running your blog in New York been like?
"It's been amazing. Honestly, I feel like I've been afforded a lot of opportunities that I wouldn't have gotten to have otherwise. I'm always running around, meeting with different brands and contacts since so many brands are based here. And I've gotten to work hands-on with some of my favorite NYC designers."
What are some of the memorable experiences you've had from running Stripes & Sequins?
"My newest Designer DIY series has brought me some pretty cool experiences. I got to collaborate with some of my favorite designers, which was surreal and such an amazing experience. And getting to shoot with some of my favorite brands has been pretty memorable, too."
Gold Aztec Triad Collar Necklace, $42, available at BaubleBar.com.
Who or what are you biggest sources of inspiration in fashion?
"I get inspiration from everywhere. The best comes to me when I get out of the apartment or office to wander around. Going outside — away from the computer — that's when I come up with my best ideas and feel the most inspired. I am also inspired by Pinterest, magazines, perusing looks from my fave designers on Style.com, and of course, reading other blogs."