Must Watch: Sofia Coppola's Marni for H&M Commercial

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Just in case you needed yet another reason to be beside-yourself-excited for the H&M for Marni launch (debuting March 3rd!), we've got a little Friday treat for 'ya with Sofia Coppola's new H&M for Marni commercial. We first heard about the director/Swedish mega-brand collab back in December, and Coppola's first fashion film project does not disappoint.

The short was shot at a picturesque villa in Marrakech that the director had visited with friends, and has all the usual suspects of a Coppola flick: a scene-stealing up-and-coming leading lady (cue British actress Imogen Poots), gaggles of beautiful models and socialites (we spotted Annabelle Dexter Jones and Liu Wen) lounging around and getting swept up into an all-day rager, impeccably styled clothes (we'll take one of each, please) and — of course — a killer soundtrack. We don't know about you, but we're now jonesing for a Moroccan weekend jaunt, ASAP. (Fashionista)

Tell us what you think of the director's first foray in fashion flicks. Should she keep 'em coming or stick to features?



Photo: Courtesy of Fashionista.