It'd be hard to live up to so much heritage, but we think Georgiou (a 10-year Ralph Lauren vet) and designer Kenny Thomas (one of RRL's first employees!) have hit the sartorial nail on the head. We peeped the brand's fall '13 lookbook and we're sold: The pieces are the perfect mix of Anglo-awesomeness, New England prep-school cool, and insta-classics, all with a little bit of quirk thrown in. Look for slim-but-not-too-skinny chinos, winter-themed sweaters (that camo number is number one on this editor's wish list), artfully worn-in jeans, and one pretty slick tartan blazer. With affordable price points and crazy-good quality, we think these duds could start a fashion revolution all of their own.
Click through to see the entire fall '13 collection — trust us, dudes, you'll like it.
Photo: Courtesy of Grayers