By Annie Georgia Greenberg, Photographed by Bek Andersen

You've both been killing it in the fashion industry for quite a while —
what's been the biggest lesson you wish you knew when you started
out?
F & E: "A lot of people get into fashion because they are intrigued by the glamour,
and then are disappointed by the hard work, long hours, little pay, and grunt
work once the initial novelty wears off. Luckily, for both of us, fashion is a true
passion and love, which it must be, to build a real career in an industry that can
be both tough and amazingly inspiring at once."
Where do you see FEYT in three months? Three years?
F & E: "In 3 months, FEYT will be fully launched, offering customized
recommendations for users. In three years, we plan to expand the business beyond
just womenswear, into areas such as art and interiors, and possibly hold our own
inventory and set up designer collaborations."



















in NYC