Fashion Brand Name True Stories

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Everyone knows about the real people behind fashion houses like Chanel and Marc Jacobs. What about the Zaras, Célines, and J.Crews of the world? Are they named for real, live people, or the stuff of boardroom creativity?

We dug deep into the backstories of some of our favorite retailers, and found that it's not always so easy to guess. Ahead, the real (and fake) people behind the labels you've been shopping for years.

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