With its elevated basics and affordable wardrobe staples, Everlane has been bringing minimalism to the
masses for years — and its following is only getting larger by the second. So, when we
heard the San Francisco-based e-tailer was celebrating the launch of its new street shoe
with a pop-up shop IRL, we knew we
had to scope the scene.
The space was packed with shoppers who embodied the brand’s
simple, clean aesthetic to a T, and we were more than happy to snap the photos to prove it. Ahead, find 12 minimalist outfits that you’re going to want to copy right
away. Trust us, there's nothing basic about this bunch.
Photographed by Ashley Batz