Visual Treat: Set Your Sights On This Spec-tacular E-Tailer

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Ditto Don’t get us wrong: We love scouring our fave stores in person as much as the next savvy shopper. But, sometimes, actually hitting these hectic havens can seem more like a retail chore than therapy. That's why we're always tickled to learn about new e-tailers that aim to make our lives a hell of a lot easier. But even e-commerce can have its pitfalls. Um, for instance — you can't actually try on the goods, and shipping costs can really add up. Sigh.

Well, we’d like to e-intro you to DITTO, an eyewear site that carries a slew of covetable specs and sunnies. Think designers like Chloé, Jason Wu, and Derek Lam. Not only does this handy-dandy site allow you to virtually try on ridiculously cute frames (on a "ditto" of yourself that you create using your webcam), but once you find the perfect pair, you won’t need to pay a cent to receive (or return) them.

And there's more: The company will pick up the tab for your prescription lenses, too. Here’s hoping more e-boutiques start setting their sights just as high!

Photo: Courtesy of Ditto