Some indie online sellers know just how to showcase their gently-loved goods to render them irresistible. When the wares are out of this world, the photography is stunning, the styling is pure perfection, and the prices are just right, how can you say no?
Local Etsy shop Carton Co. is one such destination: Not only does owner Rachelle have a pitch-perfect eye for high-quality, timeless vintage, but every item in her shop gets an editorial-worthy photo, to boot.
Even better? Today through Friday, you can catch the post-holiday sale, where every piece is discounted by 25%. If you're on the hunt for a New Year's Eve outfit, there are a handful of party-ready skirts and multiple variations on the chic black dress. Hoping for a general closet overhaul? Scoop some of the perfect midi skirts, ladylike blouses, leather satchels, and maybe a few spring dresses — just because you can.
Photo: Via Carton Co.