Look, holiday shopping is a chore. The actual act of giving isn't, but the preparation — from the wrapping, to the bows, to the bloody gift — is.
Most people on the 9-to-5 grind don't have the time to peruse the aisles of department stores or walk tweefully into a small boutique to find that perfect gift for that perfect someone. Online shopping can be a bore, too — especially when BuzzFeed wants to help you figure out what part of Taylor Swift's "Blank Space" video you are or whether it can guess when your first kiss was. (Take that, existential crisis!)
Apple and iTunes know this and have created a way to get all your last-minute shopping done easily. Shop from their different pop culture gift guides for (almost) everyone on your list — and the best part? Everything can be purchased and gifted straight from your phone.
Now there's no excuse to not give this season.