Is your job as "dreamy" as it appears on the outside?
"If by 'dreamy' you mean waking up every morning enjoying what you do, then yes. Being an entrepreneur is not for the faint of heart. It's a stressful, challenging life choice that takes perseverance and dedication. But the payoffs are huge."

If you weren't doing what you're doing today, what else would you do?
"I'd probably still be in wholesale or maybe in the restaurant business. I still want to figure out how to wrap that in, somehow."

Where can we find you in S.F. when you're off the job?
"Riding my bike to the beach, at The Alembic, my favorite bar in S.F., or at Wonderfoot for a good (cheap) massage."

Photographed by Anna-Alexia Basile