Name: Joanna Grier

Gig: Brand Manager, Merchant/Buyer at ShoeMint

What are you wearing?
"StyleMint Broadway tee, BCBG Max Azria dress, H&M sweater, ShoeMint Oliva pumps, JewelMint Rodeo bracelet, Cinema Americano bracelet and Sweetheart ring, Hermès watch, Grandma's amethyst cocktail ring."

What do you love about your site?
"I'm obsessed with our product videos! Rachel and Nicole speak about how they came up with that particular style, and give tips on how to wear them. The content is flirty, fun, and engaging. You get to see each shoe in different looks, which really brings it to life."

When you're not popping around on your own site, where else do you like to online shop?
"BCBG, Madewell, ASOS, Topshop, Nasty Gal, and Intermix."

Photographed by Maia Harms