Dudes Are Jumping On The Rainbow-Hair Trend, Too

We've hit a clear saturation point when it comes to "unnatural" hair colors. (If that word doesn't give you scary flashbacks to high school dress-code policies, we don't know what will.) Thanks to celebrities, bomb-ass colorists, and the rising influence of Instagram, we're seeing more and more people dyeing their strands every shade from pink to platinum to green — sometimes all at once.

And it's not just gals who've developed a taste for bright, candy-colored hues. Male celebrities have taken to wild hair dye recently — a trend we absolutely love, but can't say we saw coming. Their influence is spreading to the everyday dude as well. "In the past year, I've seen so many requests to lighten male clients' hair by double process," says Lucille Javier, a colorist at Sally Hershberger Salon in New York City. "They're also deciding to take the plunge into creative color."

She can't exactly pinpoint what caused the shift, but she imagines the thought process was similar to that of women. "Men these days are not afraid to be more expressive with their hair," she says. Men and women no longer see hair color as something that just covers grays. (While we're on the subject, grays have also become less of a stigma.)

Javier embraces this change, and believes it will only continue from here. "Whatever feels authentic for you is what I'm rooting for here," she says. "We are all trying to find a statement look each season. This just happens to include a little bleach."

Looking for inspiration? Click through to see some famous dudes who have already taken the colorful plunge.

Photo: Gregory Pace/BEI/Shutterstock.
Jared Leto was one of the OG bleachers of Hollywood (not to mention an ambassador for elegant red-carpet French braids), but we particularly dig this bright-magenta shade on him from 2015.
Photo: Broadimage/REX/Shutterstock.
Remember when Joe Jonas opted for candy-colored strands this past March? And like a true pro, he kept his eyebrows dark. Well done, kid.
Photo: Broadimage/REX/Shutterstock.
Wiz Khalifa's baby-pink locs from 2015 are the prettiest, dustiest shade of rose, don't you think?
Photo: Broadimage/REX/Shutterstock.
Zayn Malik knows a thing or two about pulling off low-maintenance bright color. The dark roots (seen here in February) are clutch.
Like this post? There's more. Get tons of beauty tips, tutorials, and news on the Refinery29 Beauty Facebook page. Like us on Facebook — we'll see you there!