If you’re a bit out of the loop, let’s refresh: Early last week, U.K. Lush customer Abi Shenton
tweeted a selfie with Day-Glo pink skin after using one of the brand’s bath oils. Turns out, she mistakenly thought the oil was a soap, resulting in a rather bad dye job. Other Lush shoppers have since emerged with their own #beautyfail stories — an issue potentially arising from the fact that the wacky-looking products don't come with explicit instructions.
“Because our products are unusual to look at, we definitely rely on staff to help the customers understand that, yes, this thing that looks and feels just like Jell-O is actually soap,” says Lush senior brand and product trainer Erica Vega. And if you can’t get to a boutique? The company publishes a
catalog several times a year with detailed advice.
But we did you one better and asked Vega to break down the most misused and misunderstood products of the lot. Click through to find out exactly how you should be applying them (plus even more fail stories that will make you laugh out loud).
Solid Perfume What it is: An oil-based fragrance. How to use it: Gently rub your fingers into the formula and tap the fragrance onto your body. We like pressing it onto our wrists and temples. Customer fail: We know you love lip balm, but this ain't one! Lush Sun Solid Perfume, $12.95, available at Lush.
Dusting Powder What it is: Scented powder that moisturizes skin. How to use it: Dump a quarter-sized amount into your palm and massage into skin. Customer fail: Some have mistaken this powder for a formula that needs to be mixed with water before application — but it's not. The dry creation is meant to melt right into skin. Lush Silky Underwear Dusting Powder, $9.95, available at Lush.
Toothy Tab What it is: A solid, self-preserving toothpaste in the shape of a tiny mint. How to use it: Pop one in your mouth, start chewing it up, and when it begins to foam, brush your teeth with a toothbrush as you normally would. Customer fail: Because it's often mistaken for a mint or candy, “[customers] chomp down on it and it actually starts foaming in their mouth," says Vega. Lush Ultrablast Toothy Tab, $4.95, available at Lush.
Bath Oil What it is: A solid bath oil loaded with hydrating and aromatic ingredients. How to use it: Throw the orb into your bath and watch it dissolve. Customer fail: Some have mistaken this pink ball for soap and used it to cleanse their faces and bodies. The highly-pigmented product then dyed their skin pink — yikes. Lush Razzle Dazzle Luxury Bath Oil, $3.50, available at Lush.
Toner Tab What it is: A solid toner full of skin-loving ingredients. How to use it: Drop one tab into a bowl of hot water. The tab will dissolve, releasing a steam that will prep your skin for products. Customer fail: These fellas can be mistaken for Toothy Tabs, but trust us, these do not taste good. Lush Tea Tree Toner Tab, $1.95, available at Lush.
Bubble Bar What it is: Solid bubble bath that comes in wild shapes (a unicorn horn, candy, or a magic wand). How to use it: Break off as little or as much as you’d like and crumble it under a running bath faucet to create soft bubbles. Customer fail: Cracking it in half and throwing it in the bath. (It will just sink to the bottom.) It's also hilariously mistaken for a cupcake or cookie in the store. “Because they’re on these big, bountiful displays, [they] do look like items in a bakery!" says Vega. Lush Pop In the Bath Bubble Bar, $7.95, available at Lush.
Reusable Bubble Bar What it is: A bubble bar that can be used multiple times. How to use it: An extension of the regular bubble bar line, this little guy actually stays on the stick. Use the handle to dip the bar under running water to get your bubbles, then let the product fully dry before using again. Customer fail: Many customers break it off the stick or throw the whole thing in their bathtubs! Lush Santasaurus Reusable Bubble Bar, $8.95, available at Lush.
Bath Bomb What it is: A fizzy ball that slowly dissolves in a warm bath, releasing good-for-your-skin ingredients like cocoa butter and essences. (And, we admit that it's fun, too!) How to use it: Just drop it in your bath — but wait until it's almost full! Customer fail: For something this simple, there are quite a few ways to muck it up. The biggest one we're heard? Holding it under running water — this formula is very different from the Bubble Bar. Dropping it in the water too soon is a also far from ideal; it needs to be fully submerged to dissolve properly. It doesn't stop there. Some customers have mistaken it for toilet bowl cleaner — and vice versa! Lush Lava Lamp Bath Bomb, $7.95, available at Lush.
Massage Bar What it is: A solid massage-oil bar. How to use it: Rub it on any areas you want to massage. It also works as a lotion on dry areas like the knees and elbows. Customer fail: It's often mistaken for soap. But the blend of cocoa and shea butter feels like milk once it melts with your body temperature. Lush Strawberry Feels Forever Massage Bar, $10.95, available at Lush.
Face & Body Cleanser What it is: A solid-clay cleanser for the face and body. “This is one of my favorite things in the store... It's the one product that’s not even done being made until you go home and finish making it yourself," says Vega. How to use it: Pinch off a piece and trickle a little bit of water in your hands, then make a creamy paste with your fingers and wash as usual. Customer fail: Not mixing it with water first. Also, be sure to work the product into the crevices of the nose or anywhere that needs a little extra attention. Lush Angels On Bare Skin Face and Body Cleanser, $13.95, available at Lush.
Hair Treatments What is it: This cocktail's a little thicker than most hair masks — and it just may revitalize and soften your hair better, too. Plus, there are different treatments for different needs. How to use it: Saturate your dry hair with the product (those with longer strands can use the whole pot). Pin up locks or sweep them off of your face and into a shower cap and leave on for 20-30 minutes, then rinse and shampoo and condition as you normally would. Customer fail: Not applying to dry hair. Wet locks won’t soak up as much of the product. Lush Marilyn Hair Treatment, $23.95, available at Lush.
Solid Shampoo What it is: A solid-shampoo bar. How to use it: Apply it like you would a bar of soap — but to your hair. If you have fine hair, you can just brush it over the top of your head and the friction will work up a lather. If you have thicker strands, pick up sections of hair and rub the bar underneath them. Customer fail: Thinking it's plain soap — or not peeling away the waxy outer layer that serves as a protective coating. (Oops.) Lush Jumping Juniper Shampoo Bar, $10.95, available at Lush.
Solid Conditioner What it is: A solid hair-conditioner bar. How to use it: Exactly as you would the solid-shampoo bar. (Whether you use it before or after is up to you.) Customer fail: By this point you know it's not a bar soap, but it can still be a little difficult to break down the formula in the shower. For that, Vega recommends putting it in a pot of hot water. “By the time you’re ready to use the conditioner, it’s melted down a little bit and you can make it more like a creamy paste in your hand," she says. Lush Jungle Solid Conditioner, $9.95, available at Lush.
Body Butter What it is: A solid lotion you use in the shower (some have scrubbing particles, while others don’t). How to use it: At the very end of your shower, scrub this all over your body, rinse off, and pat dry. Customer fail: Not washing it off after. “The Buffy has some scrub [parts], like ground almond, rice, and beans, so you really want to rinse that off," says Vega. Lush Buffy Body Butter, $12.95, available at Lush.
Bath Melt What it is: A solid bath oil that does not create bubbles. How to use it: Pop it in the tub and it will bob around — it’s essentially a body butter that melts down. Customer fail: You don’t need to break it up, but don't expect it to fizz like a Bath Bomb either. Lush Mmmelting Marshmallow Moment Luxury Bath Melt, $7.95, available at Lush.
Shower Smoothie What it is: A thick shower cream. How to use it: Smooth it across your skin with your hands or a washcloth — just as you would a shower gel or soap. Customer fail: It may look like a body cream (and it has neroli, an essential oil ideal for moisturizing dry skin), but again, you do need to rinse it off afterward. Lush Dreamwash Shower Smoothie, $23.95, available at Lush.
Body Conditioner What it is: A lotion that you use in the shower. “You should condition your body just like you would your hair," says Vega. How to use it: After applying soap or shower gel, smooth the conditioner over your body, then lightly rinse and pat dry. Customer fail: Many people have confused these for Shower Smoothies — but the argan-oil cream isn't meant for cleansing. Lush Ro's Argan Body Conditioner, $33.95, available at Lush.
Golden Egg What it is: A limited-edition gift set of indulgent scented treats — but they're not for eating. How to use it: Open up your egg to find an array of goodies, including a Chocolate Lip Scrub, and a Golden Egg Bath Bomb Melt. Customer fail: Even though it looks like something edible, don't place it outside with your other egg hunt goodies, or risk it melting in high temperatures. Lush Golden Egg Wrapped Gift, $57.95, available at Lush.
Lovestruck Bubble Bar What it is: A soap with a smile. How to use it: Run the bar under the warm faucet until it crumbles for a luxurious bubble bath. Customer fail: Sorry, Apple enthusiasts: this isn't an emoji. Lush Lovestruck Bubble Bar, $8.65, available at Lush.
The Greeench Deodorant What it is: A powder deodorant. How to use it: Pat a quarter-sized amount of powder under your arms. Customer fail: Although it might be your instinct, do not mix this with water. Lush The Greeench Deodorant, $7.95, available at Lush.
Charisma What it is: A cream bronzer. How to use it: Mix a dime-sized amount of product with moisturizer, foundation, or primer for a healthy dose of bronzer. Customer fail: Don't pop this straight onto skin — it's incredibly pink by itself, but blending with other formulas offers a natural radiance and warm glow. Lush Skin Tint Charisma, $19.95, available at Lush.
Jelly Bombs What it is: A jelly bath bomb. How to use it: Like a traditional bath bomb, drop it in the water and watch as it transforms from a fizz to a jelly texture. Customer fail: It's hard to get this one wrong, but don't expect a magical explosion like the classic bath bomb. Instead, sink into the tub to enjoy a smooth, jelly water you can only find from these new launches. Lush Jelly Bomb available Fall 2017 at Lush.
Shower Jellies What it is: A fun-to-use, slimy soap. How to use it: Wet the jelly, run it on your skin, and rinse it away with warm water. Customer fail: Although it may resemble a spreadable jam, this stuff will not pair well with bread and peanut butter. Lush Shower Jelly, $8.95, available at Lush.
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