Date-Night Beauty Is Total B.S. — & That's A Good Thing

Photographed by Erin Yamagata.

Any avid people-watcher knows that there are no better people to watch than people that are on a date. First dates are best (particularly those coordinated after weeks of back-and-forth Bumble banter) and third dates have the highest stakes (will they or won't they leave in a taxi together?), but any date will do, really. And once you've witnessed enough of them, you'll also find evidence to support this: There is no such thing as "date-night beauty."

For years, magazines and makeup companies have tried to sell the concept of date-night beauty as one particular thing. Some say it's red lipstick, a shade that alludes to inner strength and sex appeal; others tell you to skip the color and go straight for gloss — more kissable, less likely to stain a beautiful stranger's shirt. Some say slicked-back hair, for those dangerously sexy Sharon Stone-in-Basic Instinct vibes; others insist it's all about loose, tousled Victoria's Secret waves, assuming you are trying to trick your date into believing you are a Victoria's Secret model.

So what is date-night beauty? What is the difference between this type of beauty and any other hair and makeup you'd wear while not on a date? It's everything and nothing, and anything you want it to be. Hell, date-night makeup could even be no makeup, or at least the appearance of it: As model Suki Waterhouse told us recently, "I always try not to look like I've made an effort in any way, which I find to be very effective."

And really, effective is the only thing that date-night beauty should be. Just get the job done — whether that means securing plans for Valentine's Day or cutting the night short to go home and watch The Bachelor and eat chips on your couch.

Read More:
The Best Valentine's Day Gifts For Every Stage Of The Relationship
These Manicures Will Have Your Heart Long After Valentine's Day
Finding Your Perfect Lipstick Is Now Easier Than Reading Your Horoscope

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